TOKYO, JAPAN, April 25, 2023 — CARTA COMMUNICATIONS Inc. (Headquarters: Chuo-ku,
Tokyo; Taku Meguro, Representative Director, President; “CCI”), a group company of CARTA
HOLDINGS, Inc., today announced its launch of a new social product called Step-Up Package
for Social Media Operations as part of CCI Social AdTrim to help solve social marketing
challenges that are confronting brands today.
The package is intended for brands that are considering launching their own social accounts
as well as those that are already experiencing problems with social media operations. This
package consists of a social strategy workshop and a hands-on guide for daily social media
operations. The product is now offered at a special price of ¥100,000 excluding tax.
Last year, we conducted a survey of marketing professionals engaged in social media
operations and digital advertising. The survey identified the increasing needs for outsourcing
of social media operations and found that strategic roles are becoming more in demand than
operational ones (see below).
CCI has decided to capture this opportunity and deliver a social media strategy workshop and
a hands-on guide for daily social media operations. The online workshop is designed to help
launch and scale social media marketing, including a presentation given by our social media
professionals, speaking about the latest updates and features of different social media
platforms, how to rise above their algorithms and create a winning posting strategy.
The following are the key survey findings regarding the needs for outsourcing of social media
45.2% of marketing professionals said in December 2022 that they are considering outsourcing
social media operations, up from 38.4% in March 2022.
The survey found that social media content creation and strategy building are the tasks that
marketing professionals most want to outsource. In general, strategic roles are becoming more
in demand than operational ones.
CCI remains committed to providing high quality and value-added services to help our clients
maximize their marketing ROI.
About CCI Social AdTrim
CCI Social AdTrim offers social media marketing consulting services. Our one-stop support will
guide you every step of the way to social marketing success, helping with planning optimized
to each of the different platforms.
Contact: PR Office, CARTA HOLDINGS Inc.
Inquiry form is available at https://cartaholdings.co.jp/en/contact-ir/